Chloe Real Estate Newsletter - February 2012

The Year of the Journal
If you are close to me you probably know I am a big fan of daily journaling. You may be thinking why should I journal? For starters, journaling reduces stress, leads you towards a better understanding of yourself and empowers personal growth. It also enhances intuition and creativity, helps with problem solving and captures your life story. Have you ever had an elderly family member or friend who you have tried to get as many of their memories down in writing or on video before they passed? If we begin with the end in mind, as Stephen Covey writes in the 7 Habits of Highly Effective People, we write these memories throughout our lives instead of waiting until it may be too late. Even if you are not interested in a daily journal practice, how about once per year writing a year in review? Similar to the letter you wrote to yourself in our January challenge, accept this is a reflection of all you learned, experienced and accomplished over the previous year.

What to journal about? Start with what you are grateful for (your family, a warm home, the weather, your health, lunch with an old friend, that front row parking spot, etc.) and end with a few notes about the day. You may write one sentence or a paragraph depending on the day. Another great tip is every Sunday set your intentions for the week, both personal and business. You will get crystal clear about what is most important on a weekly basis. Another idea: if you are only interested in documenting your memories, several friends have done a beautiful job of blogging and incorporating their memories with photos. For recommendations of guided journals, email me at


The top 2 real estate questions of 2011 were:
1. How is the real estate market?
2. Have we hit the bottom?

Since the CRE team thinks of ourselves as your first call when it comes to real estate, we wanted to answer these questions and give you some stats to back it up.

Answer 1 - This is an opportunity market. It's a great market to move up, invest and be a first time buyer.
Answer 2 - Until the stats below increase over the previous year, we have not hit bottom.

Hartford County             2011          2010          2009          2008          2007          2006
New Listings                  15,998         16,983        15,880         17,880        19,659         19,642
Pending Sales                8,189            8,910         10,003         9,401           11,231        11,656
Closed Sales                  7,255            7,861          8,578          8,400           10,409        10,571
$ Vol Closed Sales        $1.9M          $2.0M        $2.2M        $2.4M         $3.1M        $3.1M
Ave Sales Price             $262,213       $265,069    $259,039    $286,093     $302,023    $296,501
Ave Days on Market     83                73               71               67                 62              56


A Super Rental
If you RENT out your home for the Super Bowl, you can make BIG money, like up to $10,000 per day.

Sounds like a good offer, right?!?!

Companies offering Super Bowl rentals is a practice that started in 2008 and has gained momentum in the years following. Homeowners can pay as little as $50 and up to hundreds of dollars to have their home listed for rent through such companies.

A Texas-based company rented about 230 homes for the Dallas Super Bowl in 2011. "Competitive" prices had renters paying about $1,200 per night with high-end homes renting for about $5,000 per night. Though it may sound farfetched, another company in Texas has advertised that homeowners can make "up to $10,000 per day".

Some residents prefer to rent during the Super Bowl without going through an agency. Search web sites such as Craigslist and you will surely find a plethora of rental ads.

It is estimated that between 100,000 - 150,000 people will visit Indianapolis leading up to this year's Super Bowl. The 2012 Indianapolis Super Bowl Host Committee does not have a stance on home rentals but stresses that there are 13,800 hotel rooms in the area and that should be enough for the city's visitors.

So if you're looking to make some fast cash, perhaps the Super Bowl will come to a city near you!


WHERE IN THE WORLD...Indianapolis, IN
Indianapolis, IN - affectionately known as "Indy" is the capital of Indiana.

With a population of 829,718, Indy is Indiana's largest city and the 12th largest city in the country according to the 2010 U.S. Census. It is one of the fastest growing regions in the United States.

Tourism is a vital part of the economy and they routinely host conventions and sporting events. Of these sporting events, perhaps the most well-known is the annual Indianapolis 500 auto race. Indy is a major automobile racing center and even inspired the name "Indy Car" for the type of car used in races. In addition, in February 2012, Indy will play host to its first Super Bowl.

Over the past few years, Indy has won several real estate awards, including:

2009 - #1 on CNN/Money's list of top 10 cities for recent graduates
2010 - #10 in best cities for relocation by Yahoo Real Estate
2011 - #6 among U.S. cities as a retirement destination by Forbes

Data through 12/31/11
Median List Price     $102,000
1-Year Change     -2.9%
Median Home Size     1,444 sq ft
Average Year Built     1958
Average Property Taxes     $1,525




February Weekends | Snow Tubing at Woodbury Ski Area, 9 am - 9 pm
Feb 4 and 5 | Big Y Kids Fair, CT Convention Center, Hartford, CT
Feb 5 | Super Bowl Sunday, Indianapolis, IN
Feb 9 to 16 | Fashion Week, New York City
Feb 11 to 12 | Winter Carnival, Winding Trails, Farmington, CT
Feb 17 to 19 | Mardi Gras Weekend Celebration, Ogunquit, ME
Feb 17 to 26 | Newport Winter Festival, Newport, RI
Feb 23 to 26 | Annual CT Flower & Garden Show, CT Convention Center, Hartford, CT
Feb 25 | Harlem Globetrotters, XL Center, Hartford, CT


CLOSING CONGRATULATIONS: Diane and Dennis Soucy, Maria and Greg Gorski, Ettore Tralongo, Bernice Michaud, Kara Corvo, Erik and Shannon Pecorelli

REFERRAL THANKS: Regina von Gootkin, Vin Provenzano, Kevin Prell, Jim Byrd, Jessica Morelli, Mecheal Hamilton, Brad Lutz and Mike Rivers

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